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LifeWorks

with Borgos Marketing

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LifeWorks Community Action is a nonprofit dedicated to alleviating poverty across New York’s Capital Region. Their work addresses critical challenges facing low-income families, including food insecurity, rising utility costs, and access to affordable child care. In collaboration with Borgos Marketing and the incredible LifeWorks team, I helped design and develop a cohesive visual identity—spanning a new logo, marketing collateral, website, event graphics, annual reports, and integrated advertising campaigns.

LifeWorks logo design
LifeWorks - brand style guide
LifeWorks - annual reports
LifeWorks - print & digital advertising
LifeWorks - event promotional materials

“Kate Hocker has been my go-to designer for years. She’s quick, smart, and incredibly skilled across a wide range of creative work. She’s also an absolute pleasure to work with: reliable, collaborative, and consistently delivers beautiful results.”

—SHARON BORGOS TRZASKOS
Principal, Borgos Marketing

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